Your candidacy is currently being considered for a requisition for an Alight Inc group company. As you may be aware, Alight has announced intent to divest its Payroll & Professional Services business to HIG Capital. After the transaction closes, this position will be aligned to the new Payroll & Professional Services owned by HIG Capital ('Divested Group'). By applying for this position which will be with the Divested Group company, you understand and agree to the information you submitted for your application with Alight being shared with the Divested Group company. In addition, if you are made an offer of employment, it will be contingent on your undergoing and successfully completing a background check consistent with the Divested Group company employment policies.
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Position: Content SEO and Social Media Specialist
Location: Europe (remote)
This role will be responsible to help shape and define our global digital footprint through implementation of best-in-class SEO and social media practices. If you are passionate about creating compelling and resonant content for social and digital channels, we want to hear from you.
The role will sit within the creative and content team but collaborate closely with marketers and other stakeholders from across the globe. The desired candidate will have strong copywriting skills to develop compelling social content and deliver solid website optimization recommendations.
Responsibilities
- Conduct keyword and competitor analysis to identify opportunities to enhance and optimize web content
- Update, maintain, edit, and or provide content recommendations to improve page rankings and create opportunities for link building
- Manage our corporate social channels namely, LinkedIn and Twitter / X, ensuring the content is relevant and up to date.
- Work with digital agencies on social media follower growth campaigns
- Write and edit content to ensure best application of keywords and meta-tagging
- Run A/B tests for our website content to improve its performance
- Create, schedule and publish content and campaigns across various social media channels
- Produce engaging social content to drive cross-channel engagement and growth
- Create a structured, always-on social media calendar to grow and nurture our social media audiences and increase engagement rates
- Develop social assets and content that align with and help bolster our brand
- Deliver regular analysis and reporting on social media metrics and content performance
Experience and Skills
- Bachelor's degree in marketing or communications preferably with a specialty in digital or content marketing.
- At least 2 years of previous experience in SEO and Social Media platform management for a global brand as either part of an internal team or external agency
- Understanding of multilingual international SEO strategies
- Experience of growing B2B social media channels and implementing strategies to increase followship.
- Proficiency with managing social media platforms including LinkedIn, Twitter / X, and YouTube
- Exceptional project management skills with the ability to multitask and manage multiple projects concurrently.
- Strong communication skills and content writing abilities
- Self- motivated, with high energy and enthusiasm
- Ability to work individually and as part of a team.
- High level of integrity and work ethic
- Creativity, attention to detail, and ability to thrive in a fast-paced, dynamic environment.
Second language beyond English is desirable
#LI-Remote
We offer you a competitive total rewards package, continuing education & training, and tremendous potential with a growing worldwide organization.
Pay Transparency Statement: Alight considers a variety of factors in determining whether to extend an offer of employment and in setting the appropriate compensation level, including, but not limited to, a candidate's experience, education, certification/credentials, market data, internal equity, and geography. Alight makes these decisions on an individualized, non-discriminatory basis. Bonus and/or incentive eligibility are determined by role and level. Alight also offers a comprehensive benefits package; for specific details on our benefits package, please visit: https://bit.ly/Alight_Benefits
DISCLAIMER:
Nothing in this job description restricts management's right to assign or reassign duties and responsibilities of this job to other entities; including but not limited to subsidiaries, partners, or purchasers of Alight business units.
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